Kairo Co.
Service 01

Cold outbound,
researched one lead
at a time.

We run outbound on every channel your buyer answers on, and we write each message from a research dossier built for that one person. No spray. No merge tags pretending to be personalisation.

Your 24/7 outbound machine.

Build your scope → See a real message
What we cover

Every surface, run as one campaign.

Channels are not alternatives, they are a sequence. The call lands because the email arrived first. Pick one to see how we run it.

Cold Email

The only channel that scales to thousands of researched touches a month without scaling headcount. Everything else is layered on top of it.

Typical volume1,000 to 10,000 contacts / mo
Setup time14 to 21 days of warmup
Owned by usDomains, inboxes, deliverability
  • Secondary sending domains so your primary domain is never at risk
  • Inbox provisioning, SPF, DKIM, DMARC and staged warmup
  • Per lead research line in the first sentence, not the signature
  • Four to six touch sequences with a real reason for each follow up
  • Verification and catch all screening before a single send
  • Weekly deliverability audit with placement testing

LinkedIn

Where the prospect checks whether you are real. Run alongside email, it lifts reply rates on both, because the name is already familiar when the email lands.

Typical volume400 to 1,200 touches / mo per seat
Setup time5 to 7 days
Owned by usSequencing, copy, profile positioning
  • Profile and banner rewritten to answer the question a cold visitor has
  • View, follow, then connect with a note referencing their own post
  • Voice notes on high value accounts, which almost nobody sends
  • Comment presence on target accounts before any request goes out
  • Human pacing and limits so the account is never flagged

Cold Calling

The fastest path from a list to a booked meeting, and the most expensive per touch. We use it on the slice of the list where the research says the timing is right now.

Typical volume150 to 600 dials / mo
Setup time7 to 10 days
Owned by usScripts, objections, mobile sourcing
  • Mobile number sourcing and verification, not switchboard numbers
  • Opening line built from the same dossier the email used
  • Objection library tuned per vertical, updated weekly from recordings
  • Calls timed to land after the second email, never cold cold
  • Every call logged with outcome, so the list reprioritises itself

WhatsApp & SMS

In most of the world this is the primary business channel, and reply rates are several times email. Used carefully, on people who have already heard from you once.

Typical volume200 to 1,500 messages / mo
Setup time7 to 14 days including number aging
Owned by usNumbers, templates, compliance
  • Business numbers aged and warmed before the first campaign message
  • Short, conversational copy, because this is not an email channel
  • Jurisdiction aware consent and opt out handling
  • Best suited to India, Middle East, LATAM and SEA markets

X & Communities

For founder led sales into technical and creator markets, where the buyer is publicly visible and a DM referencing their own work outperforms any email.

Typical volume100 to 500 DMs / mo
Setup time3 to 5 days
Owned by usMonitoring, drafting, reply routing
  • Keyword and account monitoring so we catch the post worth replying to
  • DMs that quote something they actually wrote this month
  • Slack, Discord and forum presence where your market already gathers
  • Drafted for you to approve, sent from your account, never a bot voice

Gifting & Direct Mail

Reserved for named enterprise accounts where a single logo pays for the quarter. Physical mail still gets opened, and almost no competitor is sending any.

Typical volume20 to 100 accounts / quarter
Setup time10 to 14 days
Owned by usCreative, fulfilment, follow up timing
  • A physical artefact tied to the research, not branded merchandise
  • Email and call timed to the delivery confirmation
  • Tracked per account with full cost attribution

Every surface we can run

The six channels above are the core. These are all the surfaces we sequence across.

Cold emailLinkedInWhatsAppSMSiMessageRCSCold callingRingless voicemailDirect mailHandwritten lettersGift boxesRedditFacebookMessengerInstagramXTikTokYouTubeTelegramDiscordSlack communitiesQuoraNiche forumsDatabase reactivationIn-person field sales
The part nobody else does

Every message is built
from a research dossier.

Before a word is written we assemble what is true about this one person and this one company. Hover any finding on the left to see exactly where it surfaces in the message on the right.

dossier Priya Raman · Head of Operations · Meridian Rugs
sources: company careers page · LinkedIn · marketplace listings · trade calendar
6 findings used
to priya@meridianrugs.com subj the catalogue coordinator role

Priya,

Saw you are hiring a catalogue coordinator and that the job spec is mostly photo and spec entry.

With 4,100 one of a kind pieces in sheets, that role is going to spend most of its first year doing data entry rather than merchandising. Your post about re shooting inventory you had already shot is the symptom I would expect.

We built the catalogue system for a dealer with 2,800 items and took listing time down 71 percent, which is the difference between one hire and none.

Worth a look before trade show season? Fifteen minutes and I will show you the dealer build.

Krishang

connection note 280 characters

Priya, your post about re shooting inventory you had already shot is the exact problem we solve.

4,100 unique pieces in sheets is the point where the spreadsheet starts costing you a hire. Did this for a 2,800 item dealer. Happy to send the before and after.

opener 12 seconds, then stop talking

“Priya, Krishang from Kairo. I saw the catalogue coordinator role you posted and I think you are about to hire a person to do a software job.

4,100 unique items in a spreadsheet, right? And trade show season is what, eleven weeks out?

Can I have ninety seconds, or should I call you back after the show?”

written per lead approved by you before send one story across channels
tier 1

Standard

Role, company, one public fact and the matching proof point. Written per lead, verified before send.

~3 min of research per lead
tier 2

Deep

Full dossier like the one above. Their own words, their current stack, their numbers, and a reason this is urgent.

~12 min of research per lead
tier 3

Signal triggered

We do not pick the lead, the event does. A job post, a funding round, a tender, a new exec. We write within days of the trigger.

continuous monitoring
Launch timeline

From signed to full scale
in twenty one days.

This is the whole programme ramping, not one prospect's journey. Infrastructure, warmup and list build run in parallel, and the channels that need no warmup are producing replies inside week one, well before day twenty one.

Inside that programme, each prospect moves through six researched touches across your channels over roughly three weeks, starting the day their dossier is approved. New prospects enter every week, so the programme reaches steady state and stays there.

Day 5first touches out
Day 8first replies
Day 21full target volume
The volume math

How much can you
actually send?

Sending capacity is arithmetic, not a promise. Domains times inboxes times emails per inbox gives you a daily ceiling, and staying under that healthy ceiling is what keeps the domains alive past month three. Move the dials to see your number.

5
15101520
3
12345
30
1020304050
sending days a month22weekdays only
touches per prospect3first message plus two follow ups
emails a month
0
inboxes0
emails a day0
emails a month0
new prospects a month0

Own your system.

One payment. We build it, then hand it over.

Prefer to run outbound in house? We build the whole system for you: the sending domains and inboxes, warmup, the lead list and research workflow, the sequences and copy, and reply handling. Then we transfer every account, login and playbook to your team, with a walkthrough. One fixed price, quoted on a call, and no subscription after the handover.

One payment Everything transferred to you No subscription
Ask about build and transfer →
Pricing

Three plans.
Tell us your scope and we
will point at the right one.

One subscription covers everything: sourcing, research, copy, sending, reply handling and the monthly review. Pick your channels, scale and research depth below and the recommendation updates live. We do not publish plan pricing, because the right number depends on your market and your offer, so the quote comes back by inquiry. Setup is the one fixed cost and it sits outside the subscription.

01 Channels pick at least one
02 Scale researched leads contacted per month
10,000 researched leads / month
03 Research depth how much work goes into each message
04 Features included with every plan at no cost, except add ons
05 Commitment how long you want to run for

The three plans

Your configuration above highlights the one you need. Everything else is already in all three.

Every plan includes
    Step 06

    You have your plan.
    Send the inquiry to get its price.

    This is the only way to get a number from us, and that is deliberate. Fill this in and you get a written quote for the plan above: a fixed monthly, the exact setup cost and the volume we are confident we can hold, usually within one working day.

    • A fixed written quote, not a range
    • An honest read on whether outbound suits your market
    • No charge until your first call is booked
    your scope, attached automatically
    We reply from a human address. No sequence, no drip.
    ✓
    Our guarantee

    You pay nothing until
    your first call is booked.

    Setup, infrastructure, domains, warmup, list building, research and sending are all at our cost and our risk until a real meeting is sitting on your calendar. If we never book one, you never pay us anything.

    No setup fee upfront No retainer before the first booking Completely free until then
    Questions

    The ones that actually get asked.

    How long before we see replies?

    Email needs 14 to 21 days of domain warmup before the first real send, so first replies typically land in week three or four. LinkedIn and calling start inside the first week. If you need pipeline faster than that, we start on the channels that do not need warmup and bring email in behind them.

    What do you need from us?

    A clear offer, one person who can answer questions about the product in week one, and a calendar to book into. We handle sourcing, infrastructure, research, copy, sending and reporting. You approve the messaging before anything goes out.

    Will this damage our domain reputation?

    No, because we never send from your primary domain. Campaigns run on secondary domains we provision and warm, with authentication configured properly and placement tested weekly. If a domain degrades, it gets retired and replaced rather than pushed.

    Is the research really per lead, or is it a template?

    Per lead, and you can audit it. Every contacted prospect has a stored dossier with the sources we used, and you can open any message we sent next to the research it came from. That is the whole product.

    What does "nothing until the first call is booked" actually mean?

    Exactly what it says. We buy the domains, build the inboxes, warm them, build the list, write the research and send the messages before you have paid anything. The first invoice is raised once a qualified meeting is on your calendar, and it covers the setup and the first month from that point. If we never book you a call, there is nothing to pay and nothing owed.

    Why is cold calling not in the calculator?

    Because it only works in sectors where we already hold verified mobile data and a tested script, and pricing it blind would be dishonest. If calling is right for your market we scope it on the call and price it separately. The same applies to gifting and direct mail, which is costed per campaign.

    Do you work on commission or performance?

    We price the build and the run, not the outcome, because the outcome depends on your offer, your pricing and your sales follow up as much as our sending. On longer commitments we are open to a reduced retainer with a per meeting component.

    From:
    You
    To:
    Kairo
    Subject:

    Tell us who you want
    in the calendar.

    Send the scope you just built, or just describe the market. We will tell you honestly whether outbound is the right instrument for it.

    Make InquiryBack to the calculator